On March 7, Ali Health released the “Women’s Health Consumption Report” based on data from YAO.TMALL.COM. Women’s health consumption expenditure has increased gradually, with an average year-on-year increase of 20%, of which the overall expenditure on women’s health is 38% higher than that of men in 2019, and the gap between the two consumer groups further widens to 63% in 2020, showing that women have become the absolute main force of health consumption. The Report also demonstrates that the generation after the 00s is more interested in color contacts, meal replacements, and enzyme products; while the generation after the 90s begins being aware of health management and focuses on HPV vaccine appointments, medical face masks, and probiotics for women; and the generation after the 80s are concerned about beauty reservation and anti-aging. (Source: finance.eastmoney)

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