
Nestle, the world’s largest food company, announced the launch of Yiyang Amino Calcium Milk Powder in China for the middle-aged and elderly consumer groups. This is the first time that Nestle (China) has a product received a health food approval. Information shows that, targeting on Chinese health food category with a market size over RMB 170 billion yuan (USD $26 billion), Nestle has long been deployed to enter into the field of health food in China. With its approval date tracing back to September 19, 2019, this milk powder’s healthcare function was given the following description: after evaluation by animal experiments, this product has the healthcare function of increasing bone density. (Source: qq.com)