NMN (nicotinamide mononucleotide) is undoubtedly the biggest supplement product to hit China’s cross-border e-commerce this year. NMN, as a naturally occurring active substance in the human body with increasingly active “anti-aging” research findings, is welcome by the capital markets and consumers’ enthusiasm, triggering a high degree of market attention.

However, this product is relatively new in the international market. How to ensure NMN product quality and claims in check to avoid damaging the reputation of the industry? This question has become a common concern.

As a leader in the cross-border import market, Tmall International, collaborated with Shuzhengkangxun to hold the “NMN Category Development White Paper Launching Ceremony” in Hangzhou, China on October 22, 2020.

At the meeting, Tmall International joined with Kingdomway, GNC and other well-known brand business representatives in the industry to launch the “Tmall International NMN Business Alliance”, expecting to build a healthier quality fortress of imported goods, and provide effective protection for consumers and the entire market. (Source: Shuzhengkangxun)

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