To carry forward the development of health food industry, the State Administration for Market Regulation promotes four key actions:

1. Dual Track System: The State Administration expands the range of filed products, while encouraging multiple subjects to participate in catalog development.
2. Supporting Innovation: The State Administration supports the implementation of “Key Food Safety Technology Research and Development”, the establishment of funds, and the revision of the central government’s science and technology plans.
3. Combatting False Advertising: The State Administration will focus on the false use of conferences, lectures, and health consultations.
4. Special Cleanups: The State Administration strengthens registration and filing supervision, and combats against illegal and fraudulent behaviors in the current health food market.

(Source: Shuzhengkangxun)

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