The famous Chinese health beverage brand Wanglaoji recently launched a press conference to announce the cooperation deal with Dufen International, a company set up by the Chinese badminton star couple Lin Dan and Xie Xingfeng to form a joint venture.

The Guangzhou-based joint venture is called Guangzhou Dufeng Health Industry, and released the first beverage product under this cooperation, a bubbling wine lineup.

Based on the reputation of the Olympic champion couple,and Wang Laoji’s sales channel, production technology and marketing management. The new company will develop more products for daily care, nutrition implements and other health food, targeting the market of the post 80s and 90s.（Source：sohu.com)

Comments are closed.