More and more Chinese consumers are buying products from overseas during the Black Friday sales campaign.

A number of domestic cross-border e-commerce platforms have launched Black Friday sales, including kaola.com, Tmall global and amazon China.
Netease’s kaola.com have announced that it bought products from over 110 brands that worth 2 billion yuan at the China International Import Expo, some of which will be sold during Black Friday on its platform.

Amazon China’s survey showed that over 70% of the interviewees said that they would spend more than 2000 yuan during the upcoming sales campaign. (source: hzdaily.hangzhou.com.cn)

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