According to the regulators of Heilongjiang Import and Export Bureau, the provincial regulators will step up regulations over imported food and health food, which aims to protect due rights of consumers.

A special campaign is expected to be kicked off soon and will last for five months. Health food fraud and false advertisement will be specifically highlighted in the campaign.

The campaign will pay special attention to food imported from Japan, imported honey products and health food.

Companies which are found to conduct illegal sales will be punished severely, whose operation approval will also be confiscated. (Source: Xin Evening News)

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